Friday, April 10, 2009

Marketing Your Article for Web Traffic

The factory of the future will have only two employees, a man and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching any of the machinery.

-Warren G. Bennis, USC Professor of Business Administration

I'm wondering why we make on-line marketing so difficult. I came across a great post at The Keyword Academy "Do not submit your website to google". It outlines a very simple and intuitive process of getting your site into Google. And then goes on to explain the process in plain English.

I have to admit I was a little sceptical. I guess the intuitive part comes after you try it. It's based on the premise that the best way to get on Google is to get back linked from a site with a decent PageRank.

Here comes the easy part. A short outline of the process is:

1. Write an article of about 300 words

2. Submit that article to an article publisher, example (Goarticles.com PageRank 6)

3. Fill out the author bio with a link back to your website

4. Change up your article and submit it to another article publisher.

Thus creating a link to your site from a PageRank 6 website. Which Google loves.

You really need to go to The Keyword Academy and check out the post. It is a post of genius.

Well it makes sense to me. So I tried it, guess what it works. It took only 48 hours to get indexed and I can't think of a better way. So follow this system and see what happens. What have you got to loose. Well, maybe not getting indexed in Google.

Here's how I would do it again.

I'd research a niche to write my article about. I did a keyword search using SEOBOOK.COM I did a Google traffic estimate on, How to paint a tractor, what do you know people actually search this subject. And it's something I know about. Apx search volume 240 in March. So I know someone is interested in the subject. Not many but some.

Next I Googled "How to paint a tractor" in quotes. Came up with 1,250 sites for this search term. How to paint a tractor is a very succinct search term, not to many variations if you want to paint a tractor. I also Googled it without quotes. Page count goes up to 3,500,00.

The relevance of these searches comes about when we do a PageRank query on the top sites in each search. It turns out the PageRank for the first site listed without quotes was PR 3. A check of the next site reveled a PR of 5. The next site PR 2. Doing the same with quotes the first is PR 4. The next is PR 4. The next is PR 4. Incidentally the PR for the last site listed on each page was PR 2

I think it is important to have an idea of what the PageRank is for the sites and not just low indexed page counts. After all what good is finding a niche with an optimized phrase result in the 1,000s but the first page is full of PageRank 6, 7, and 8 I don't think I would have much of a chance of getting on the first page with sites that are so strongly keyword optimized and have plenty of strong links.

So I think with excellent content I can get indexed on the first page for this search term. The issue I have is what do I put on my site/blog that a person painting a tractor can't live without. Start with content again. Then monetize that content toward the goal of making a sale. I don't know if I could find an affiliate product for this phrase, maybe.

Also we need to think of keyword density and keyword theming for our article. How to do that coming up next. In the mean time start thinking about writing that article and read The Keyword Academy Great information!

One of the best sites I have for Keyword analysis and general SEO information is: SEOBOOK.COM After looking around on the site you will find alot of SEO tools that will come in handy all in one place.

No comments:

Post a Comment